APP REDESIGN

FRESH THYME APP

  • I was tasked with redesigning an existing app that needed aesthetic and UX enhancements.

  • Adobe Illustrator, Adobe XD

  • April 2023

INFO

The app as it exists today has a lot to navigate without a clear user flow. The user experience could be enhanced with a more concise layout. I made adjustments to make the app less confusing. I added bright, fresh colors and graphics of specialty ingredients to represent Fresh Thyme’s values and mission.

This redesign lets users of the app feel excited about Fresh Thyme. The clear flow of information allows for a calmer experience.